Search Engine Optimization

What Are SEO Services?

SEO services is an umbrella phrase for an entire industry that has a lot of moving parts. Improving SEO is about more than simply finding and using specific keywords and phrases; it’s the tool you use to be seen and heard by the right audience at the right time using the right message.

Much like the circus, there’s a lot going on and several balls in the air.  From link building to blogging to optimizing the website wireframe, SEO is how you get your show on the road.

SEO websites and strong blogs are about discovering new and creative aspects of your brand, while simultaneously learning what works and what doesn’t. SEO is part of content marketing because it requires, well… content. Read more about that service here.

SEO isn’t about stuffing your copy with keywords and paying for back-links; it’s about humanizing your digital presence and proving that you’re real, reputable, and popular.

So, join the show. It’s time to shine!

We can prove our work!

Top-ranking organic search results get almost 33% of clicks, and 75% of users will never go past the first page of results.  The #1 driver to your site is organic search, beating social media by over 300%.

We can give you more numbers, and others have done that. We’d rather give you a peek of a real-world success story!

Fiona’s Deli, Bakery & Catering

Fiona’s has gone from a small deli to a favorite local dive, offering savory deli sandwiches, baked masterpieces, and catering for your most important events. Since we started tracking in 2013, Fiona’s has had a consistent increase in visits, getting between 1400-1600 visits per month over the last year, more than 25% of which is organic.

How did that happen?

Magic fingers… and people. Definitely magic people. It started with the developer, who built SEO into the site wireframe. Special keywords and phrases were placed into the code at the top and bottom of every page.

From the developer, it went to the Content Specialist, who performed extensive research on “evergreen” keywords and phrases, which last a long time and trend upward. She then wrote and edited the copy on each page, added links with title tags, and created a strong portfolio to show off their culinary wizardry.

Finally, the site went to the SEO Master of Ceremonies, who was responsible for sweeping the site for any SEO inconsistencies and negative elements that could harm ranking. The SEO M.C. used his magic mind and fingers to do the Your Imprint SEO signature move, which we choose to hold close to our chest.

There’s More!

Fioana’s isn’t the only one we’ve helped get to the top of Google. Spoons, Epoxy Colorado, Eco-Thrift, and a few others have seen growth in their web traffic as well.

Fiona’s website is www.fionasdeli.com.  Facebook profile is facebook.com/FionasDeli

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Why Your Imprint?

At Your Imprint, we call ourselves the “master of ceremonies” because we love to entertain. You know what makes your company special. We’ll tap into that and let the world see it too. Branding and content marketing (especially SEO) are the best ways to accomplish that.

We understand that starting any business is a challenge. Our experienced team of content marketers, designers, brand masters, and marketing experts knows how to make your magical ideas a reality. We believe in creating bold, expressive, creative communications that your audience will love.

Your Imprint is based in Fort Collins, Colorado, but we have clients all over the country. If you are in town, we’d love to take you to coffee. If not, please contact us, and we’ll set up a video conference to discuss your goals.

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